Do you have a great website? High-quality content, impressive design, attractive pictures, and videos? Well, sometimes that is not enough to generate the number of sales you wish. You need an excellent SEO technique to boost your sales too. SEO stands for Search Engine Optimisation, which is a set of directions that will help you improve your website and, obtain a higher rank in the search engine results. It may sound tricky for beginners, but it’s pretty simple. SEO helps website owners to polish up their website, and place it at the very top of the SERPs. Today’s market is ruthless, so SEO is of great importance for website owners. Millions of people look for answers and solutions on search engines like Google, Yahoo, and Bing. Since most people are likely to click on the first three suggestions on the top of the page, you will need SEO to place your website among them. Also, with a good SEO technique, you will enhance the usability and user experience, and clients will be happy to visit your website again. People trust search engines, so if you are in the top three with the keywords that the client is using, your website will gain their trust too. Search Engine Optimisation is also helpful when it comes to social promotion. Individuals who discover your website on Google, or any other search engine, will probably share it on Instagram, Twitter, Facebook and other social networks. When two websites are offering the same product, the optimised website will have more clients and make more deals.